CURRICULUM HOSPITALITY AND TOURISM
Creativity, innovation, entrepreneurship
UNDERGRADUATE STUDY PROGRAMME HOSPITALITY AND TOURISM
Year 1
| Semester 1 | CP | |
| Statistics | 6 | |
| Second foreign language (English/German/Italian) | 6 | |
| Economics of tourist enterprises | 6 | |
| Economics of tourism | 6 | |
| Gastro-culture | 6 | |
| Semester 2 | CP | |
| Business communication | 3 | |
| First foreign language (English/German) | 3 | |
| Heritage and authenticity | 9 | |
| Elective module – Hotel management:Organisation and processes in preparing and offering food | 9 | |
| Elective module – Tourist management: Innovation and entrepreneurship in tourism | 9 | |
| Placement | 6 | |
Year 2
| Semester 3 | CP |
| Human resource management | 6 |
| Second foreign language (English/German/Italian) | 9 |
| Services marketing | 9 |
Elective module – Hotel management: Managing hotel operations | 6 |
Elective module – Tourism management: Strategies and elements of hospitality in hotel industry and tourism | 6 |
| Semester 4 | CP |
| First foreign language (English/German) | 4 |
| E-marketing | 6 |
| Legal regulations | 3 |
Elective module – Hotel management: Quality of food and beverages | 9 |
Elective module – Tourism management: Thematic tourism | 9 |
| Placement | 8 |
Year 3
| Semester 5 | CP |
| Business finance and accounting | 6 |
| Personal management | 6 |
| Second foreign language (English/German/Italian) | 6 |
| Sustainable tourism | 6 |
| Quality management in tourism | 6 |
| Semester 6 | CP |
| First foreign language (English/German) | 3 |
| Elective module – Hotel management: Hotel management | 6 |
| Elective module – Hotel management: Culture of living environment in tourism | 6 |
| Elective module – Hotel management:Elective subject | 5 |
| Elective module – Tourism management:Business tourism | 6 |
| Elective module – Tourism management:Destination management | 6 |
| Elective module – Tourism management:Elective subject | 5 |
| Diploma thesis | 10 |
Elective subjects
| Elective subjects | CP |
| Modern society and leisure | 5 |
| Protocol in hospitality and tourism | 5 |
| Entrepreneurship | 5 |
| Price strategies in tourism | 5 |
| Consumer behaviour | 5 |
| Third foreign language (German/Italian) | 5 |
| Management in wellness tourism | 5 |
